STAR INTERCONNECTION 包装设计
YEAR: 2019
CLIENT: STAR INTER
ART DIRECTOR: WANG Y
DESIGER: ANDY
简洁与克制作为包装设计的主基调,突出科技与未来感,大面积磨砂黑避免留下指纹的同时更显高级的视觉感知和触感。
方案正反面都可以作为正面展示,方便陈列的同时亦能全方位展示;
一面为产品图片,另一面开透明窗可以看到产品实物,让消费者直观感受产品真实质感;
开方形窗简洁现代,结构稳定易于制作与装盒;
蓝色点缀,呈现在挂钩和内衬部位,内敛雅致,既为品牌传承色又衬托产品年轻时尚、科技极客的气质。
Simplicity and restraint serve as the main tone of the packaging design, emphasizing a sense of technology and futurism. The extensive use of matte black prevents fingerprints while enhancing the premium visual perception and tactile experience.
The design allows both sides of the package to serve as the front display, facilitating convenient arrangement and comprehensive presentation. One side features a product image, while the other has a transparent window, allowing consumers to directly see the actual product and appreciate its true texture. The square window is simple and modern, with a stable structure that is easy to manufacture and package.
Blue accents are present on the hooks and interior lining, providing an understated elegance. This color not only represents the brand’s heritage but also complements the product’s youthful, fashionable, and tech-savvy vibe.